If you want to improve your business exposure cheaply and effectively, you need to get found on the first page of search results, thereby increasing your leads, getting you new customers, and reducing your advertising budget.
If you’re not on the first page of search results, you might as well be invisible. Our hero Ricky Bobby said it best:
“If you ain’t first, you’re last.”
(Ricky is right. I want to be first by easily increasing my web traffic.)
Be sure to check out our new Facebook Ad Management services!
Now, unlike Will Ferrell, we don’t need to run around in our underwear just to get attention.
Why? Because 1) that would just be weird, and 2) we provide affordable services that can get your website listed higher in local organic search results – the ones that naturally appear after searching for something, not the paid-for advertisements over on the right of the page that everyone ignores. Consumers have basically become “ad-blind” and it’s getting harder for companies to not waste money with online advertising.
This ad-blindness is the exact reason your business needs to appear naturally in search results. Based on the data below, your future customers are performing local searches for businesses just like yours at an ever-increasing rate.
Get Found Today, See Customers Tomorrow
Understanding the VALUE of off-page search engine optimization is something that every local business needs to invest in when trying to get found by new customers and clients. Understanding what it all means isn’t. You don’t have to understand what SEO, SEM, PPC, CPA, analytics, bounce rate, keyword research, meta descriptions, title tags or any other jabberwocky term means to know that you need to be higher in natural search engine results. Plus, we’ve given you a great article on how to get customers.
Why Do I Need to Get Found Online?
The more you get found, the more traffic your site receives, which leads to more sales, which leads to bigger profits. It’s as simple as that.
Getting found in local search results is becoming increasingly important in today’s digital age. Just look at some of the recent data pulled from various sources on the internet:
54% of Americans have substituted the internet and local search for phone books – comScore
61% of local searches result in purchases – TMP / comScore
80% of budgets are spent within 50 miles of the home – DMA / proprietary
82% of local searchers follow up offline via an in-store visit, phone call or purchase -TMP / comScore
73% of online activity is related to local content – Google
97% (nearly all consumers) now use online media to shop locally – BIA/Kelsey & ConStat
If that ain’t enough to convince you that you need to get found online, we don’t know what will!